Q: Does writing for search engines mean you aren’t writing for humans? A: Nope. It’s not an either/or thing — it’s a both/and thing. SEO copywriting used to mean keyword-stuffing and “black hat” nonsense that tried to trick search engines into…
Name brainstorming is one of my favorite things parts of #agencylife. Since I work at a design and marketing agency, clients often ask to us to name their new brand, company or website — and sometimes an established brand will…
Got a speaking gig coming up and wondering why on earth it’s taking you so long to get your slide deck ready? Well, don’t worry, all that effort you’re putting in can totally pay off, and beyond just the event…
My favorite quarterly Portsmouth event is Digital Portsmouth (#DigitalPorts to us on Twitter). This time around, the theme was “The Art of Copywriting” and we covered all kinds of writing — straight-up marketing copy, personal blogging, tweeting, Facebook posting, email…
I thought about photographing my crêpe But then, I thought, then It will no longer be solely mine.
Are you voting in Portsmouth’s Municipal Elections on Tuesday, November 3rd? I recently posted this question to all readers of my #PortsmouthLOVE Letter. You can read the results below of how many people answered Yes, No or Maybe, and if…
You know what word people hate? “Marketing.” As a descriptor, it’s often used pejoratively—as in, “This has a marketing feel to it.” And really great marketing? It’s not “marketing” anymore—suddenly it’s “creative genius” or “authentic” or “transparent.” “Marketing” is Not a…
Thanks to The Square Magazine for doing a lovely feature on #PortsmouthLOVE in their Spring 2015 issue! You can see it for yourself below.
“We are as an organization a place that celebrates the new the ambitious and the emerging.” That’s what Chris Greiner said about 3S Artspace as a fitting venue for recognizing 10 to Watch in the Seacoast. I was truly impressed…
Thank you so much to everyone who helped to make 2015’s TEDxPisataquaRiver a success. I’m so proud to say that over 50 people—that’s over half of our audience—made a commitment to one of the three selected Im[PACT] organizations: RESULTS: The…